We build strategic, targeted, results-oriented programs
"Executive visibility at key industry and business gatherings is incredibly valuable to Network Appliance. Partnering with S3 increased that visibility significantly, and is one of the most impactful and cost-effective public relations decisions we have made. The entire S3 team understands our target audiences and how to get in front of them, and is focused on helping us achieve our business goals."
- Vice President, Worldwide Marketing, Network Appliance, Inc.

Strategic Counsel

We rely on over three decades of experience to help you design the perfect executive visibility program to meet your needs.  We’ll design your program to fit seamlessly with the rest of your marketing communications plan. We’ll build your program so it can scale – you can add new executives, departments, or divisions when the time is right.  We’ll consistently advise you of the benefits or risks of inbound speaking invitations, and hone your executive visibility program to achieve maximum effectiveness.

Our Strategic Counsel services include:
  • Set program objectives
  • Integrate into overall communications plan
  • Design for scalability
    • Add executives, departments, divisions as needs dictate
  • Venue assessment
    • Inbound – evaluate incoming requests for your executives
    • Outbound – evaluate target opportunities relative to program objectives
  • Sponsorship /tradeshow assessment
    • Leverage sponsorships to employ speaking opportunities
    • Evaluate the relative value of any conference or event against the effectiveness of the whole program
  • Prioritization
    • Constantly adjust the program calendars against executive and messaging program requirements
  • Cross industry leverage
    • Apply what we learn in one industry to other industries our clients serve

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