S3 Conference Producer Survey Results, Spring 2024

The Ever-Changing Conference Landscape We are always speaking with conference producers to understand what events are on the horizon, but periodically we also survey a cross section of top tier conference producers to get a pulse on how conferences are changing from year to year. We recently reached out to many of the producers we…

How AI will Change the Conference Industry

There is a huge amount of attention (hype?) currently about Generative AI models like ChatGPT.  Technology enthusiasts are saying this type of technology will change virtually every industry and business.

Staying Relevant in the Great 2020 Conference Shift

In 2020, huge changes took place on a global scale. If you’re a thought leader and you’re hoping to earn a speaking opportunity at a major conference, it is critical to ensure that your discussion topic correlates to the macro trends being discussed at conferences.

Finding the Best Virtual Conferences

The shift to virtual conferences has made it easier for thought leaders to present. The hurdles of huge time commitments with cumbersome travel has been alleviated and the advent of more but shorter events has created a plethora of new opportunities to speak. Conference producers are now creating more conferences than ever.  But, this doesn’t…

Presenting Well Virtually

Virtual conferences have become the new norm. Even when we are able to attend conferences in-person we expect that a virtual component will still remain since there are so many benefits. Many seasoned presenters are quickly realizing that presenting at a virtual conference is very different than presenting in person to a live audience. We’ve…

The Pivot to Virtual Conferences

Not too long ago conferences were an amazing way to meet, learn about, and enjoy virtually any topic. The pandemic has changed the conference universe radically, at least for the time being.

Speaking as One Part of the Marcom Mix

The holy grail of marketing communications is finding the right mix of activities to convey the right message to the right audience all within a set budget.

You Need a Strategic Plan

We’re continually amazed how often we hear from communications pros at major brands that they have no strategic plan for securing speaking engagements for their key executives at major conferences.

What is Thought Leadership?

Thought leadership. You see this term all the time, especially when considering speaking at conferences. But what exactly is thought leadership?